We took a look at Beautycon LA 2018 and had a chance to walk the floor and interact with the staff. Celebrities like Mrs. Kim Kardashian West, Drew Barrymore, Jessica Simpson, and even a surprise visit from our fav OG Snoop Dogg all attended the festival along with many more! Festival-goers flocked to Beautycon with hopes of meeting their favorite beauty bloggers, influencers, and just all-around bosses (men included, DUH!) Comedian and influencer Jay Versace covered ‘Redefining Masculinity’ where he stated, “You can be both masculine and feminine, be whatever you want. Beauty bloggers Alyssa Wallace, Bretman Rock, Melly Sanchez, and many more were all in attendance, giving fans their biggest tips, tricks, and most exclusive makeup hacks! Our personal fav (Zoella) gifted us with Botanic’eau Fragrance, a “Beautiful” SB Cosmetic Bag, and a travel bag that included Zoella’s Quench Me Moisturizing Body Sorbet, Make A Splash Moisturising Wash, and a pink Zoella bath pouf to lather up with all of these AMAZING products, all from the new Zoella Splash Botanics Range. Converse created an exclusive Beautycon LA line…taking the classic Chuck Taylor’s and stamping Beautycon’s gorgeous logo on the side Brands like Rimmel London US, CoverGirl, KYLIE, NYX, Shea Moisture, Revlon, and many more were all in attendance. MAC Cosmetics even gifted all of the unicorns waiting in line with a splash of glitter!